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Our Story
Built on handshakes, not spreadsheets.
In 1968, Michael Maloney Sr. started an estate planning practice in Detroit with one rule: know every client by name. Three generations later, that rule hasn't changed. The tools are better, but the people behind them still believe a handshake means something.
50+ Years
A family timeline.
It Started in Detroit
Michael Maloney Sr. opened his first insurance and estate planning practice, focused on building real relationships with every client who walked through the door.
A Fresh Start in Arizona
Michael Sr. and his son Mike Jr. relocated to Arizona, establishing a new practice dedicated entirely to personal estate planning and financial services.
A Professional Standard
The firm evolved into a dedicated document preparation practice, introducing structured reviews and professional standards that still guide every estate plan today.
The Third Generation
Michael III and Jennifer Mountain joined the team, bringing new energy while preserving the personal, family-first approach the firm was built on.
Plan4TheFuture
Now serving families nationwide, the Maloney family continues the legacy with the same belief that started it all: estate planning should be personal.
1968
It Started in Detroit
Michael Maloney Sr. opened his first insurance and estate planning practice, focused on building real relationships with every client who walked through the door.
1992
A Fresh Start in Arizona
Michael Sr. and his son Mike Jr. relocated to Arizona, establishing a new practice dedicated entirely to personal estate planning and financial services.
2004
A Professional Standard
The firm evolved into a dedicated document preparation practice, introducing structured reviews and professional standards that still guide every estate plan today.
2020
The Third Generation
Michael III and Jennifer Mountain joined the team, bringing new energy while preserving the personal, family-first approach the firm was built on.
Today
Plan4TheFuture
Now serving families nationwide, the Maloney family continues the legacy with the same belief that started it all: estate planning should be personal.
The Maloney Family
Three generations, one mission.
Michael Maloney Sr.
Founder · 1968 – 2025
Michael Sr. opened his first practice in Detroit in 1968 with a simple philosophy: know your clients by name, understand their families, and never treat estate planning like paperwork. He spent decades building relationships before documents, mentoring his son and daughter-in-law along the way. He passed in June 2025, but his principles remain the foundation of everything the firm does today.
Michael Maloney Jr.
Senior Estate Planner
Mike Jr. learned the business sitting across from his father in Detroit, watching him listen to clients before ever picking up a pen. In 1992, the two relocated to Arizona to build their own practice from the ground up. Over 30 years later, he still approaches every consultation the same way his father taught him: start with the family, not the forms.
Stephanie Maloney
President
Stephanie joined the family business over 35 years ago, starting in office administration before discovering a genuine calling for estate planning. Today she leads the firm as President, bringing the same warmth and personal attention to every client that first drew her to the work.
Michael Maloney III
Estate Planner
The third generation. Mike III grew up watching his family serve others and officially joined the practice in 2020. A Cave Creek native and former Phoenix College athlete, he brings fresh energy to a business built on decades of trust and personal relationships.
The Team
The people behind the plan.
Every estate plan passes through multiple hands before it reaches yours. Here are the people making sure nothing gets missed.
Joseph W.G. Maloney
Estate & Financial Planner
The newest Maloney to join the family practice. Joseph brings an entrepreneurial background and a genuine passion for connecting with people, continuing the family tradition of relationship-first planning.
Jennifer Mountain
Estate Planning Educator
Joined in 2020 after navigating her own parents’ estate challenges firsthand. Jennifer specializes in helping clients understand their options clearly, turning complex legal concepts into straightforward decisions.
How We Work
The same values, since day one.
Michael Sr. never used the word “scalable.” He used the word “personal.” That distinction shaped how three generations of his family approach estate planning. Every client gets a real conversation, a customized plan, and a professional review before anything is finalized.
Relationships over transactions
We learn about your family before we touch a single document. Every plan starts with a real conversation about what matters to you.
Human eyes on every file
No templates, no auto-generated forms. Our certified team prepares your documents, and every page is professionally reviewed before it reaches you.
Transparent, honest pricing
Trust-Based plans start at $2,000 for individuals and $2,500 for couples. Each plan includes one deed; additional property deeds are $200 each. Payment is due in full when your documents are delivered. No hourly billing, no hidden fees, no surprises.
Ready to work with people who care?
Have questions? Want to learn more about how we work? Give us a call or send a message. We are real people and we are always happy to talk.
No upfront costsNo obligationNationwide